NDTV Imagine needs a makeover

When NDTV Imagine was launched a little over an year back I had high expectations from it,after all you expect nothing but the best from Pronoy roy. I hoped that this new channel would provide wholesome entertainment without compromising on the quality of contents unlike other channels which ,in order to boost their TRP ratings, were dishing out mindless fare,and for I while, I must say, it did maintain a good standard of programmes. Shows like Junoon… kuch kar dikhane ka and radha ki betiyan kuch kar dikhayengi(there were other good shows but these two were my favourites) were entertaining as well as realistic. I would like to write a little about junoon kuch kar dikhane ka; it was a music show with a difference, sufi and folk music, genres which are not given much importance in other music competitions, were an integral part of it.

But somewhere in the middle NDTV Imagine lost it’s distinctive identity,the lure of earning mega bucks was perhaps too tempting to resist, it was the time when reality shows were becoming increasingly popular,it launched it’s much publicized reality show Rakhi ka suvayamvar, in which rakhi sawant had to choose a boy as her future husband from 16 contestants and the show was very successful and boosted the TRP ratings of the channel. But in the eyes of the discerning audience channel’s image took a beating because they could not stomach the fact that the channel would dilute the quality of it’s programmes so much so that it had to rope in rakhi sawant for the sake of money and trp. Now buoyed by the success of rakhi ka savayamvar the channel is all set to launch Rahul dulhaniya le jayenge in which Rahul Mahanjan, whose only claim to fame is that he happens to be the son of slain bjp leader pramod mahajan,will be choosing his wife from ,I think 16 contestants but I am not sure about it, but one thing I am sure of is that the latest offering from ndtv imagine will be a flop for Rahul is not even remotely funny while rakhi’s tantrums are sometimes entertaining.

After the failure of Rahul dulhaniya le jayenge the channel,hopefully ,will go back to airing programmes which are entertaing realistic ,original and are of good standard/